Close Menu
Midwest Golf Magazine
  • Home
  • Issues
  • Subscription Program
  • MGM/WCGT Golf Outings
  • News
  • Advertisers
  • Media Kit
    • Distribution
  • Contact
    • About
Facebook X (Twitter) Instagram
Latest News
  • AJGA’s ROLEX GIRLS JUNIOR CHAMPIONSHIP TEES OFF JUNE 17-19TH AT SENTRYWORLD
  • Watertown Country Club Begins Exciting New Chapter Under New Ownership
  • SuperStroke’s Groundbreaking REVL Line of Golf Club Grips Debuts
  • The Club at Ibis in West Palm Beach, Florida– 54 Holes of Golf and a Lifetime of “Wow!”
  • From Small Town Roots to National Stage: PGA of America Vice President Nathan Charnes and Rules Chair Dave McAtee Thrive
  • The Sagamore Club in Indiana – Country Club Living on a Course That Jack Built
  • CLUB GLOVE LAUNCHES ALL-NEW PRODUCT LINE Sets New Standard for Golf Travel Gear  
  • Giants Ridge Courses Maintain Lofty Status in Latest Course Rankings
RSS Facebook X (Twitter) Instagram
Midwest Golf Magazine
  • Home
  • Issues
  • Subscription Program
  • MGM/WCGT Golf Outings
  • News
  • Advertisers
  • Media Kit
    • Distribution
  • Contact
    • About
Midwest Golf Magazine
You are at:Home»Product Spotlight»Bridgestone Golf Unveils Most Technologically Advanced Golf Balls to Date with TOUR B Series
Product Spotlight

Bridgestone Golf Unveils Most Technologically Advanced Golf Balls to Date with TOUR B Series

Glen TurkBy Glen TurkAugust 21, 2017No Comments4 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email

(COVINGTON, GA) – Bridgestone Golf – innovator of premium golf balls, clubs and accessories – unveils TOUR B series golf balls, the most innovative and performance oriented offerings in company history, which will be available at retailers nationwide and on Bridgestonegolf.com beginning October 2.

The new series includes four models – TOUR B X, XS, RX and RXS (each $44.99) – which replace the company’s storied B330 lines and provide unmatched feel, accuracy and distance over competitors. As with all Bridgestone models, the company utilized data from more than 3 million in-person and online ball fittings in the R&D process to determine how specific characteristics would benefit different players. In addition, they used white label surveys to gauge and fulfill exact needs of customers.

TOUR B X and XS are designed for low handicap golfers looking for exceptional feel. Compared to the B330 and B330-S predecessors, the X and XS provide more spin and greenside control due to softer urethane cover formulation, while increased distance comes from enhanced aerodynamics and improved 330 Dual Dimple design. The X is for those players looking for more accuracy off the tee while the XS provides extra length.

The RX and RXS are for mid-to-low handicappers, delivering explosive distance and optimized trajectory thanks to high repulsion construction and new 338 modified Dual Dimple design. The RX will help players hit more fairways while those looking for unmatched feel will gravitate toward the RXS.

“Unlike other manufacturers, we don’t try to shoe-horn golfers into a ball that doesn’t fit their game,” says Adam Rehberg, Bridgestone Golf Ball Fitting. “Plain and simple, our goal is to help golfers find the ball that will lower their scores by maximizing performance from tee to green.”

The TOUR B series is a result of Bridgestone’s continued commitment to remaining on the forefront of innovation. Bridgestone owns over 1,000 golf ball patents and has more than 900 polymer engineers worldwide drawing on the company’s rubber expertise to design the industry’s leading golf balls.

“The secret to our success is in the data, as we rely on our database of millions of swings to understand how golfers of all skill levels are hitting the ball,” says Elliot Mellow, Bridgestone Golf Marketing Manager.  “We then start to build out player personas based on trends and collaborate with third party golf industry data sources to further fine-tune each persona bucket. Once we have established exact needs of different players we determine which of our proprietary technologies can help them rise above the competition.”

Each new TOUR B Series golf ball features the proven characteristics that have made Bridgestone Golf among the most respected names in the industry. The benefits of these features include:

  • Accuracy – Gradational core provides optimal energy transfer to create low side-spin and high ball velocity for incredible distance and accuracy gains
  • Consistency – Seamless cover design utilizes injection molding technology to stabilize ball flight on all shots
  • Distance – Aerodynamically superior dimple profiles provide different player types with vastly enhanced length and control
  • Feel – SlipRes cover technology increases friction by creating more stability between the ball and club for enhanced control with irons and wedges

In addition to the new TOUR B series, Bridgestone Golf designs a diverse portfolio of golf balls to meet the needs of all player performance characteristics, including the e6 SOFT, e6 SPEED, Extra Soft and Lady. More information on the company’s ball, club and accessories offerings are available at bridgestonegolf.com.

Bridgestone’s professional staff features 14-time major champion Tiger Woods, FedExCup champion Brandt Snedeker, Olympics bronze medalist Matt Kuchar, Masters winner Fred Couples, three-time major champion Nick Price, Bryson DeChambeau, Hudson Swafford and LPGA Tour stars Stacy Lewis, Paula Creamer and Karrie Webb.

About Bridgestone Golf

Bridgestone Golf USA is based in Covington, GA and manufactures premium golf balls, clubs and accessories under Bridgestone and Precept brands.  The company started making golf balls in 1935 and, as the world’s largest tire manufacturer, leverages its 900 rubber polymer science engineers worldwide to produce high-performing products.  Customer swing and related data, captured through its popular, nationwide ball-fitting program, advises continuous advancement of ball technology.  Bridgestone Golf USA is a wholly-owned subsidiary of Bridgestone Sports Co. Ltd., headquartered in Tokyo.

More information:  bridgestonegolf.com.

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
Glen Turk
  • Website
  • Facebook

Glen Turk is a Wisconsin native who has been the Senior Writer/Editor of Midwest Golfing Magazine since 2006. Besides being an avid golfer, Glen enjoys traveling, music, and cheering on the finest professional sports team of all-time, the Green Bay Packers. Glen’s ultimate golf goal is to play in all fifty states and currently he is more than half way there. His other dream, albeit far-fetched, it to record an ace in all seven states of our distribution area. Thanks to an ace in Illinois in 2015, and one in Michigan in 2016, he has three down, four to go!

Related Posts

SuperStroke’s Groundbreaking REVL Line of Golf Club Grips Debuts

CLUB GLOVE LAUNCHES ALL-NEW PRODUCT LINE Sets New Standard for Golf Travel Gear  

TRUE linkswear’s Knit Four Golf Shoe Elevates the Concept of “All Day” Comfort, Performance, and Style

Comments are closed.

Current Issue
Online Issue
Receive Special Golf Offers By Email

Web Sponsor
Follow
  • Facebook
  • Twitter
  • Instagram
Subscription Program Courses

Subscribe to Midwest Golfing Magazine for only $50 and receive free rounds of golf. Cart not included with the free rounds and must be purchased. View Details >> banner banner MajesticOaks-Blue banner banner Platteville banner trappersturn Whispering Springs northernbay oldhickory northbrook banner banner banner banner banner banner banner banner banner banner banner banner

Follow Us
Midwest Golfing Magazine
Mission

Covering golf in Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Nebraska, North Dakota, Ohio South Dakota and Wisconsin.

Copyright © Royle Publications - Greater Milwaukee Golf Show || Greater Madison Golf Show

Type above and press Enter to search. Press Esc to cancel.