Bridgestone Golf joins Tiger Woods and PopStroke in family-oriented putting venues with new e6 as official golf ball
COVINGTON, Ga. – (January 12th, 2021) – Bridgestone Golf, the #1 Ball-Fitter in Golf, announced today the new e6 golf ball will be the official choice of PopStroke. A partnership between TGR, Tiger Woods Ventures and PopStroke Entertainment Group, PopStroke is a family-oriented, hi-tech putting entertainment business. With two current locations in Port St. Lucie and Fort Myers, Florida, and many more to come, PopStroke provides a combination of golf, technology and casual dining. Each new PopStroke location will feature putting courses designed by Tiger Woods’ TGR Design.
As the #1 Ball-Fitter in Golf, Bridgestone takes pride in matching players to the right ball. Accordingly, all PopStroke customers will play and then take home Bridgestone’s new e6, which features a lower compression core and exceptionally soft feel. Tiger himself fits into Bridgestone’s TOUR B XS model, which will be available for purchase at all PopStroke locations, including three new spots scheduled to open in 2021 in Orlando, Palm Beach, and Scottsdale, Arizona.
“I’ve trusted Bridgestone to manufacture my golf ball for the better part of 20 years,” said Tiger. “I place an extremely high value on quality and consistency in my equipment so the new e6 is a natural choice for this venture.”
PopStroke offers more than an entertainment venue that combines golf with premium food and drink; this premium experience is also an opportunity to introduce new players to the game in an environment that is welcoming and fun for everyone. Dan Murphy, President and CEO of Bridgestone Golf, comments, “This is an exciting initiative to be a part of for Bridgestone. Tiger has had a positive effect on the game of golf in so many ways and his ability to attract new players to the sport is incomparable. We’re very pleased that our new e6 golf ball will be enjoyed by every PopStroke customer.”
PopStroke Founder Greg Bartoli is also excited about the partnership, commenting,
“PopStroke offers an unparalleled putting and entertainment experience. We are excited to partner with Bridgestone as we continue to enhance the guest experience at PopStroke by offering all of our players the opportunity to play on a Tiger designed putting course with the same brand of golf ball Tiger plays on Tour.”
In regard to PopStroke’s potential to welcome new players into the game, Tiger adds, “Some of my happiest memories are spending time with my pops on the golf course having putting contests, and now I do the same with my kids. I look forward to others enjoying time with their families at PopStroke. This is a new way for individuals to experience the game of golf. It’s about bringing people together.”
For more information on PopStroke please visit popstroke.com. For more information on Bridgestone’s new e6 golf ball please visit bridgestonegolf.com.
About Bridgestone Golf
Based in Covington, GA, Bridgestone Golf USA manufactures premium golf balls, clubs and accessories under the Bridgestone and Precept brands. The company started making golf balls in 1935 and today has 800 golf ball design patents. Beginning in 2006, Bridgestone revolutionized golf ball selection with its custom ball-fitting program, identifying a golfer’s ideal golf ball based on personal swing characteristics. Today, as the #1 Ball-Fitter in Golf, Bridgestone has conducted over 2.2 million fittings via a combination of live-fitting, online selection and VFIT video ball fitting. The consumer data gathered from ball-fitting continues to inspire Bridgestone’s innovative new golf ball designs, yielding industry-leading performance products for the entire range of players, from recreational golfers to the best in the world. Bridgestone Golf is proudly represented on international professional tours by icons such as Tiger Woods, Fred Couples, Matt Kuchar, Bryson DeChambeau, and Lexi Thompson. Bridgestone Golf USA is a wholly-owned subsidiary of Bridgestone Sports Co. Ltd., headquartered in Tokyo. More information: bridgestonegolf.com.